MasoSine: Smooth sinusoidal pumps for food, chemical and cosmetics applications The use of sinusoidal pump technology offers many benefits, particularly a reduction in energy consumption. MasoSine pumps typically consume up to 50% less power than conventional pumps used to pump viscous liquids. Additionally, the sinusoidal rotor produces powerful suction with low shear, low pulsation and smooth running. These features are vital to the food and beverage industry, where customers benefit from less waste and faster processing.